Every year, many well-known brands anticipate Interbrand's Top 100 Global Brands list. This gives us a great idea of what companies around the world are not only providing us with high-quality products, but also which ones have the most influence. Here at Lancaster Kia, we're proud to say that Kia Motors has made this list for 2012.
Ranked at a proud 87, this best Global Brand has been recognized for what it does best : making quality automobiles that customers are raving about. Drivers here in the greater Lancaster area and around the world are flocking to models like
the Kia Forte and Kia Soul for their
design, reliability, and performance.
Interbrand takes a hard look at data like company growth, finances, and more, but it also seeks to determine how much the brand image factors in to purchasing decisions. Of course, Kia performed well in each category, as global value has gone up 50 percent according to Interbrand's research, and it's sterling reputation is certainly a plus for those looking to buy or lease a new Kia vehicle.
There is no doubt that you'll see Kia's name almost anywhere in 2012, from NBA games, grand slam tennis tour stops, and FIFA soccer competitions, among other things. And, we're sure you've seen the automaker's creative side when it comes to new ads featuring the likes of Blake Griffin that help promote the vehicles, and show us just how spirited the automaker is.
Thanks to all these efforts, it's no wonder we see so many people choosing a new Kia model here at Lancaster Kia every day.
If you'd like to come check out the vehicles we have in our showroom for yourself, stop in to our Lancaster Kia dealership. We'd be more than happy to help by answering any questions you have and setting up test drives in models that interest you.