When it comes to advertising the arrival of a new vehicle, Kia likes to go all out. After all, it's a pretty big deal when one of its new Kia model makes its debut after it undergoes makeover. This time around the automaker is putting together a special event for its fans in celebration of one particular new model.
The new and redesigned Kia Soul recently took center stage at the Frankfurt Motor Show. Kia wanted to allow for all of its dedicated fans in the East Petersburg, PA area and beyond to see the new model, so it organized the Color Your Soul Campaign. Individuals simply have to add a splash of color to their virtual Soul model for a chance to win some worthwhile prizes like a new Nikon 1 J2 camera with a lens kit, or $50 worth of credits to be used on Facebook.
What's even more exciting is that by customizing your very own Soul vehicle, you'll also get to learn about what your color choices say about your personality. For example, if you're naturally drawn to the vibrancy of "Inferno Red," then you might be someone who is full of energy and adventure. The campaign is a fun way to get to know the new Kia Soul and play around with some color too!
To get started simply visit: http://soul.kia.com/worldwide/en/wb/@page/event_01.asp. The event runs until the end of September, so be sure to get your virtual vehicle customized at your earliest convenience!
If you are interested in learning more about the new Soul, you're always welcome to visit Lancaster Kia as well. Our friendly staff would be happy to assist you in every way that we can, to ensure you find the vehicle that is exactly what you've been looking for.